On-Site Social Media Manager & Content Creator

Location: Denia, Spain (Office-Based with required travel throughout Spain)

Position Type: Full-Time / On-Site

Language Requirement: Native or Fluent English (Spanish language skills are a strong plus)

Healthcare Abroad in Denia is looking for a motivated and enthusiastic Social Media Manager & Content Creator to join our team. This is a fantastic opportunity to continue your career in a fast-paced, international healthcare environment where patient care is at the heart of everything we do.

Why Healthcare Abroad?

Working in an international medical setting like HCA Denia offers more than just a job; it’s a career-accelerator in one of Spain’s most dynamic sectors working across locations which include Denia, Alicante, Benidorm, Valencia, Madrid, Malaga, and Barcelona.

• Global Networking: You will work alongside a multicultural team and assisting patients from across Ireland and beyond when coming to Spain.
• Cultural & Linguistic Immersion: Daily use of Spanish and English in a professional environment will sharpen your communication skills far faster than a traditional office role.
• Industry Growth: Healthcare services abroad and international patient care are in great demand, offering long-term job security and advancement.
• Meaningful Impact: You aren’t just creating meaningful content; you are the source of reassuring information about our top-class service delivery and the bridge that helps our customers to understand the patient journey and Spanish healthcare system.
• The HCA Model of Care: HCA is renowned for its “Patient First” philosophy. This means working in an environment where quality of service and human empathy is valued just as much as technical efficiency.

Position Overview

We are looking for a creative, outgoing, and versatile Social Media Manager & Content Creator to lead our online presence. Based at our offices in Denia, you will be the face and voice behind our daily content across all major social media platforms (Instagram, TikTok, Facebook, YouTube, LinkedIn).

This role goes beyond traditional screen-based marketing—you will regularly travel across Spain to meet with patients, surgeons and additional core team members to capture real-time journeys, create engaging video reels, and build an online community. You must possess a high level of empathy and interpersonal charm to help our patients in particular feel completely comfortable sharing their personal experiences on camera.

Key Responsibilities

• Daily Content Creation: Produce and schedule multiple daily posts, short-form video reels, stories, and engaging content tailored to social channels and owned platforms
• Patient Engagement & Storytelling: Interact directly with patients and healthcare professionals conducting relaxed on-camera interviews and capturing authentic testimonials while putting patients in particular at ease.
• On-the-Road Coverage: Travel to various medical centres, clinics, or partner locations across Spain to capture live footage, patient journeys, and behind-the-scenes content.
• Community Growth & Management: Actively engage with followers, respond to comments and messages, manage online discussions, and drive follower growth through organic strategies.
• Adaptability & Flexibility: Handle unpredictable daily schedules, travel requirements, and emerging patient stories with a dynamic “can-do” attitude.

Key Requirements & Qualifications

1. Experience & Education

• Required Experience: 2–4+ years of hands-on experience managing social media channels, generating follower growth, and producing short-form video content (Reels/TikTok).
• Education: Bachelor’s degree in Marketing, Communications, Digital Media, Journalism, or a related field. Equivalent practical experience with a proven portfolio will also be considered.
• Travel: Full willingness and flexibility to travel frequently throughout Spain (valid driver’s license required).

2. Technical Skills

• Mobile Content Production: Advanced mobile videography, photography, and audio setup skills.
• Editing Software: Proficiency with mobile and desktop editing tools (CapCut, Adobe Premiere, Canva, Photoshop, or Lightroom).
• Platform Mastery: Deep understanding of algorithms, trends, and scheduling platforms across Instagram, TikTok, Facebook, YouTube, and LinkedIn.
• Analytics: Ability to track metrics, analyse post-performance, and adjust content strategy accordingly.

3. Soft Skills & Personal Attributes

• Exceptional Interpersonal Skills: High emotional intelligence, warmth, and a genuine “people person” persona capable of establishing quick trust with patients.
• Fluency in English: Flawless written and spoken English is essential for engaging our core audience.
• Flexibility & Agility: Able to pivot plans quickly, work flexible hours around patient availability, and adapt to varying travel schedules.
• Creativity: Incredibly creative person with the ability to create engaging content.
• Tenacious and organised: the ability to work autonomously and meet associated goals.

What we offer:

• Gross Annual Salary Range: €24,000 – €30,000 gross per annum (commensurate with experience and portfolio strength).
  • Experienced / Travel-Heavy: €24,000 – €32,000
• Travel & Expenses: All work-related travel expenses across Spain (transport, accommodation, meals) fully covered or provided as per company travel policy.
• 50% off private healthcare with Sanitas
• 24 days annual leave-plus an additional 4 in December
• Career development in a rapidly growing company
• Project variety and creative autonomy

Send your CV and cover letter in English to recruitment recruitment@healthcareabroad.ie citing the job you are applying for.

Equal Opportunity Employer Statement HCA Denia is an Equal Opportunity Employer. We are committed to creating an inclusive work environment that values diversity and provides equal opportunities for all employees and applicants. In accordance with the Spanish Workers’ Statute (Estatuto de los Trabajadores) and the Irish Employment Equality Acts (1998–2015), we strictly prohibit discrimination, harassment, or victimisation based on gender, civil status, family status, sexual orientation, religion, age, disability, race (including nationality or ethnic origin).